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My work

Built from scratch.
Every single one.

No off-the-shelf templates. Every project here is custom built, with its own choices, its own mistakes and its own pride. This is what I've made.

Live projects

From online shop to booking platform.

Five websites, all live, all different, all built by me.

Online shop

The Vintage Bag

thevintagebag.nl

My own online shop for authentic vintage designer bags. No WordPress, no WooCommerce. Built on Next.js 15 with Payload CMS, so I manage products, copy and photos myself without needing a developer. Payment via Mollie (iDEAL, Klarna, credit card).

Next.js 15 Payload CMS Mollie Vercel
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Online shop

DesignerBagCharms

designerbagcharms.com

Online shop for bag accessories: bag charms, lanyards and jewellery for designer bags. Built on WordPress with WooCommerce, fully customised. Easy to manage yourself via the familiar WordPress dashboard.

WordPress WooCommerce Custom theme
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Marketing website

Studio van Duijn

studiovanduijn.nl (this site)

My own website, including the online Academy. Built with Astro, no WordPress, no Webflow, no builders. Fast, lightweight and fully under my own control, with a course area, login, payments and its own CMS for the copy.

Astro Supabase Stripe Vercel
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Event website · pro bono

Roze Zaterdag Noordwijk

rozezaterdagnoordwijk.nl

Website for the biggest LGBTQIA+ event in the Bollenstreek, the bulb region around Noordwijk. Volunteer work for the community, from the set-up to the programme, the sponsors and the social media. Rebuilt every year, bigger every year.

WordPress Custom theme Pro bono
View the live site →
Why it's different

Not building for the sake of it. Building so it works.

Every project here was made with a specific goal: more control, lower costs, better visibility in search. No frills, no overkill.

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The right tools

Custom Next.js where it needs to do more, as with The Vintage Bag and the booking platform. WordPress where you mainly want to manage it easily yourself, as with DesignerBagCharms and Roze Zaterdag.

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Manage it yourself

You change products, copy and photos yourself, without a developer. Via Payload CMS for The Vintage Bag, via the familiar WordPress dashboard for DesignerBagCharms and Roze Zaterdag.

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Sell directly

The online shops handle their own checkout, The Vintage Bag for example via Mollie with iDEAL, Klarna and credit card. The booking platform takes bookings without paying commission to Airbnb or Booking.com.

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You talk to the maker

No account manager between you and the person building it. You talk to me, I build it, and a change is sorted quickly.

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SEO from day one

Schema markup, sitemap, fast loading and optimised images. For multilingual sites also hreflang tags, so Google shows each language correctly.

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Grows with you

From 10 products to 100, from 1 location to 10. The technology grows with you without having to rebuild everything.

Next step

Want a website like this too?

I build these for others too, from a simple marketing website to a complete online shop or booking platform. Get in touch for a no-obligation chat.